Case studies
The Libra Company
The Libra Company approached @UK through our partner vipamedia, who specialise in click and create publishing, and needed to be able to take the entire Libra catalogue, upload it and and 'ecommerce' it, to enable customers to create an order online.
The company profits are up 23% on last year – partly thanks to the new website, and the value of orders through the site is more than twice what was projected for the first year of online sales;
'I am delighted at the response from our customer base to the new Libra website. The market research conducted by Libra on its customerbase at the outset of this project pointed to the fact that many customers would not venture onto the site, prefering the more traditional paper-based presentation. In spite of this we have been pleasantly surprised at the interest and subsequent orders which the site has generated.
Its' ease of use means that many of our customers have been 'converted' and now use the site for their re-orders rather than calling the sales office or reps! 11 months on we have already doubled the revenue target set for sales on the site in the first year. @UK were a pleasure to work with, responding quickly to our development requests. They delivered a relatively inexpensive solution on time and within budget and we reap the rewards on a daily basis.'
[Paul McLaughlin - MD, The Libra Company]


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